Author:Clifton, Rita; Simmons, John; Ahmad, Sameena

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Brands and Branding

By: Clifton, Rita; Simmons, John; Ahmad, Sameena

Price: $20.00

Publisher: London, The Economist in Assn. With Profile Books: 2003

Seller ID: 017553

ISBN: 186197664X

Condition: Nr. Fine


"Divided into thre parts and written by 17 experts on the subject, Brands and Branding examaines the case for brands, outlines best practice in branding and looks at the future for brands." View more info