High-Profit Selling: Win the Sale Without Compromising on Price

By: Mark Hunter

Price: $20.00

Quantity: 1 available

Book Condition: Very Good


An unmarked book, no creasing to spine, minimal edgewear to wraps.


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In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to short-term strategies like cutting prices, offering discounts, or making other concessions. High-Profit Selling teaches readers to rethink their approach to sales goals--so they not only sell a greater quantity but sell with the bottom line in mind. By explaining how short-term strategies are destructive to the long-term sustainability of a business, this eye-opening book helps readers instead focus their energy on "profit sales" that successfully execute product price increases while maintaining and strengthening current customer relationships. You'll learn how to avoid negotiating, actively listen to customers, match the benefits of products or services with customers' needs and pains, confidently communicate value, and ensure prospects are serious and not shopping for price. Too many salespeople believe that a sale at any price is better than no sale at all. High-Profit Selling teaches them to do away with this logic and instead make sales that satisfy and add value to both the client and company.

Title: High-Profit Selling: Win the Sale Without Compromising on Price

Author Name: Mark Hunter

Categories: Business,

Publisher: New York, Amacom Books: 2012

ISBN Number: 0814420095

ISBN Number 13: 9780814420096

Binding: Paperback

Book Condition: Very Good

Seller ID: 030920

Keywords: Business,