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Since 2003 Dr. Antonella Mei-Pochtler has authored a series of highly successful and original columns on management in the Austrian newspaper Der Standard. This volume presents a selection of these columns. From contemporary events and personal experience, Mei-Pochtler distills essential ?????? and timeless ?????? management topics in succinct form: strategy and leadership, organization and corporate culture, creativity and innovation. As business expert and BCG brand guru, Mei-Pochtler allows herself the luxury of stretching the boundaries of "business" to all areas of life. She translates significant trends into facts and figures and questions them with regard to positive implications for concrete action. The format of the book deliberately crosses boundaries blending words and images, rationality and emotions, logic and intuition. Here, images function as more than just the usual ornamentation or commentative accessories; like the text, they are meant to provoke and inspire.
Title: Acupuncture for Management : New perspectives on Strategy and Leadership
Publisher: Germany, TeNues Publishing: 2006
ISBN Number: 3832791329
ISBN Number 13: 9783832791322
Book Condition: Very Good
Item: 1.00 Item
Seller ID: 014991
Description: German/English text, sl. edgewear to wraps. "Acupuncture fo Management is what the title suggests: a collection of sharp, well-targeted insights designed to make business better, in every sense of the word."